Some storytellers have a social message they would like to deliver, but run into problems about telling stories that promote social change:
If they tell stories as part of their living, do they dare risk alienating potential customers or even their own supervisors or colleagues?
If they tell stories with a strong message (of any kind), do they risk alienating their listeners?
If they need to separate their “social change” storytelling from their bread-and-butter storytelling, how can they have the energy to do both?
But what if there’s a way that storytelling can promote important values “below the radar”?
What if the very processes of storytelling can be enlisted to promote values that will be crucial in making a future society even better than today’s society?